What Madgicx actually is
Madgicx is an optimisation layer on top of Meta advertising, with Google coverage alongside it. Audience building, automation rules, creative breakdowns, bulk changes - the things a performance advertiser does all day, gathered into one screen so they do not have to do them in Ads Manager.
The design assumption is that you know what you want to change and want to change it faster. That is a fair assumption about its customer. Agencies and in-house buyers get real time back from it.
It is also unmistakably a media buyer's product in how it talks. The vocabulary is audience stacks, bid strategies, creative angles. If those words make you tense, that is information about fit, not about your intelligence.
Side by side
| Madgicx | Magneety | |
|---|---|---|
| What it is for | Working Meta ads harder and faster than Ads Manager allows | Running all of a small business's marketing from one place |
| Who it fits | Performance advertisers and agencies who already know Meta | Owners and small teams with no media buyer on staff |
| Price positioning | Tiered and scaling with the ad spend you manage; some tracking capability sits in higher tiers or add-ons. Check their pricing page for current terms | Flat: Starter €50, Pro €100, Scale €200 a month, regardless of spend |
| Meta depth | Deep - audiences, granular automation, creative analysis | Deliberately shallower. We expose the decisions, not every lever |
| Beyond ads | Ads-centred | Store, GA4, email (Klaviyo, MailerLite, Brevo), organic FB, IG, TikTok, LinkedIn |
| Language | Media buyer vocabulary throughout | Plain English. No bid strategy to configure |
| Who decides what to change | You do. It executes | It proposes a specific change with a reason. You approve or ignore |
Meta depth versus the whole picture
A tool that only sees Meta will always tell you Meta is working, because Meta says so. It has no way to know that the same customer clicked a Google search ad two days earlier, or that your best month came from an email your Klaviyo account sent for free.
That is not a flaw in Madgicx. It is what happens when the frame is one platform. The trouble is that budget decisions are cross-platform by nature - the question is never "should I optimise Meta", it is "should this thousand euro be in Meta at all this month".
The second gap is more human. Sophisticated levers only help if you know which one to pull. Owners we work with do not need a better audience builder. They need someone to say: this campaign lost money for eleven days, turn it off, put the budget here, here is why.
Get told what to change, not handed more controls
Magneety reads Google, Meta, your store and your email tool together, then proposes the actual budget move with the number behind it. You press yes or you do not.
14-day trial · no card · cancel anytimeWhen you should NOT switch to Magneety
- You are a Meta specialist. If your job is Meta ads and you want the deepest possible toolkit, take it. We intentionally hide levers you would want.
- You run many client accounts on Meta. Bulk operations across accounts, agency-shaped workflow - that is their ground.
- Custom audience engineering is your edge. Layered, granular audience construction is a real Madgicx strength. We do not compete with it and would rather say so.
- You already know exactly what you want to automate. Then you need an executor, not an adviser, and paying for advice is paying twice.
A tool that fits beats a tool that is cheap. If that describes you, stay put.
What you get instead, and what it costs
Magneety connects Google Ads and Meta Ads, Shopify or WooCommerce, GA4, and Klaviyo, MailerLite or Brevo - plus organic Facebook, Instagram, TikTok and LinkedIn. It publishes real campaigns and manages them afterwards. Pro adds AI budget pacing, which watches spend against the month and proposes where money should sit. Branded reports come with it.
Everything is written for someone who does not want to learn Meta's vocabulary. If you do want it, Meta publishes it properly in the Marketing API documentation - we would just rather you spent that afternoon on your business.
Starter €50, Pro €100, Scale €200 a month, plan detail here. Fourteen days free, no card.
Where to go next
Common questions
Is Magneety as powerful on Meta as Madgicx?
No, and it is not trying to be. Magneety covers launching campaigns, managing them, budget changes and pausing what loses money. Madgicx goes considerably deeper on audience construction and rule automation inside Meta. Depth is their product; deciding across platforms is ours.
Does Magneety cover Google Ads too?
Yes. Google Ads and Meta Ads both connect, publish and are managed from the same place, and the profit view puts them side by side with your store and your email results rather than in separate tabs.
Does Magneety charge more as my ad spend grows?
No. The plan price is flat - 50, 100 or 200 euro a month - whether you spend 500 euro or 50,000 euro on ads. Spend-banded pricing is common in this category and it is one of the clearest practical differences.
Is server-side conversion tracking extra?
No, server-side conversion reporting to Meta is included in paid plans rather than sold as an add-on. That matters because it is the fix for the missing-sales problem, not a luxury.
I have no idea what a bid strategy is. Can I still run ads?
That is exactly the person Magneety is built for. You answer plain questions about your business and what you sell, and it produces the campaign. If you later want to learn the mechanics, nothing stops you - but you can run profitable ads without ever using the words.
Fewer levers, clearer decisions
Magneety reads Google, Meta, your store and your email in one view, then tells you the one change worth making this week - in plain English.
Try it free for 14 days 14-day trial · from €50/month after · see plans